Company
Join Advantage Route at the 2025 Sigma Conference in Nashville, TN. This is a new and exciting show taking place November 4-6, 2025, and each day will be filled with a multitude of opportunities to learn and collaborate with industry leaders.
At the 2025 Sigma Conference, you'll have the chance to learn all about:
- Next-Generation Fuel Technology and Compliance
- Retail Technology and Payment Systems
- A variety of new trends and tips in breakout sessions
The Advantage Team is heading to the SIGMA Convention Nov. 4-6.
Click here to schedule a meeting with Collin, from our team, to learn about our new software features specific to the SIGMA industry.
Here is a brief overview of the agenda below:
Tuesday, November 4, 2025:
8:00 AM – 2:00 PM Marketer Legal Counsel Section Program (Section Members Only)
(Interchange - Level 2)
8:00 AM – 5:00 PM Registration and Hospitality
(Grand Hall Foyer - Level 2)
12:30 PM – 2:00 PM SWAN Awards Luncheon (Separate Sign Up and Fee Required)
Grand Hall C - Level 2
3:00 PM – 4:30 PM Opening General Session (Grand Hall D/E - Level 2)
4:45 PM – 5:15 PM Orientation Session for New Members, Prospective Members, and First-Timers (By Invitation)
(North Coast A/B - Level 4)
5:15 PM – 5:45 PM Reception for New Members, Prospective Members, and First-Timers (By Invitation)
(North Coast A/B - Level 4)
6:00 PM – 7:30 PM Welcome Reception
(Summit Ballroom D/E - Level 4)
7:30 PM – 10:00 PM Dinner and Networking with Suppliers (On Your Own)
Wednesday, November 5, 2025:
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7:30 - 8:50 AM Buffet Breakfast
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9:00 AM – 12:00 PM Update Your Professional Headshot
Grand Hall Foyer - Level 2 -
12:00 PM – 1:30 PM Buffet Lunch
Grand Hall A - Level 2 -
12:00 PM – 5:00 PM Time Available for Networking and Meetings
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1:30 PM – 2:30 PM Breakout Education Session: General Interest: RINS: What You Need To Know About What Is Changing
Grand Hall B - Level 2 -
1:30 PM – 2:30 PM Breakout Education Session: Retail Workshop - Leading Through the People Curve – Winning with the Next Generation
Grand Hall C - Level 2 -
2:45 PM – 3:45 PM Breakout Education Session: General Interest: Death by a Thousand Cuts: How to Run a Paper Intensive Organization Efficiently
Grand Hall B - Level 2 -
2:45 PM – 3:45 PM Breakout Education Session: Retail Workshop: Understanding the Petroleum Marketing Practices Act (PMPA), Outlining Key Responsibilities for Gasoline Retailers
Grand Hall C - Level 2 -
6:00 PM – 7:30 PM All Industry Reception
(Summit Ballroom D/E - Level 4) -
7:30 PM – 10:00 PM Dinner and Networking with Suppliers (On Your Own)
-
7:30 - 9:00 AM Buffet Breakfast
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9:00 - 11:30 AM Business Meeting & General Session
Founded in 1958, SIGMA: America’s Leading Fuel Marketers has become a fixture in the fuel marketing industry. After more than 60 years of leadership, SIGMA is the national trade association representing the most successful, progressive, and innovative fuel marketers and chain retailers in the United States and Canada.
Contact us to schedule a meeting with our team at the Conference.
