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B2B E-Commerce

Advantage Portal

24/7 order placement and account balance data for your customers!

Keep up with industry practices by offering products and services in a e-commerce site and smoothly integrate the orders with your distribution and customer communication system.

Your customer can shop and pay their bills quickly and effortlessly anytime and anywhere through your dedicated e-commerce portal.  Advantage's B2B E-commerce Moduleg makes placing orders and paying invoices fast, secure, and private.

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Increase Sales and Collections

Your customers now have the flexibility to place orders and pay bill when its convenient for them.



  • Set customer specific pricing for each of your customers.

  • Organize products and services by grouping them by category.

  • Accept various forms of payment, including credit cards and ACH.

  • Provide discounts based on purchase history.

Your customers will be able to:

  • Reorder previous orders with one click

  • View orders, account balances, and invoices.

  • Track order status and cancellations.

  • Access contact information and sales order averages.

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Integrate Route Schedules and Customer Profiles


  • Purchase products for multiple locations at once.
  • See order history on route calendars.
  • Assign orders to drivers on dispatch board.
  • Add permanent delivery instructions to profiles.
  • configure cut-off times for next-day delivery.
  • Reassign deliveries from one route to another.
  • Access customer profile information and sales history.
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Maximize Customer Engagement

With 24/7 access to their customized products and accounts, your customers will have faster and user-friendly access to what you offer.



  • Highlight common and relevant products

  • Easily find whats needed: Search product by category, keywords, previous orders, special offers, and more.
  • Automatically calculate promotions & discounts.
  • Place orders from desktop or mobile.
  • Generate customized reports.
  • Set up email alerts for new products.
  • Schedule automatic report emails.

Operate with the flexibility your customers come to expect.

B2B E-commerce offers customers the flexibility of  self-service and distributors the efficiency of streamlining the order and delivery process.

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Get Started with a software that fits YOU

Invest in your success with Advantage Route

See firsthand how our end-to-end route accounting and management software can streamline your operations.

When you book a customized demo, our distribution and field service expert will walk you through features designed specifically for your industry—whether that’s bottled water delivery, propane, office coffee, medical gases, or another service-based business.

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Book your demo today and explore a
smarter way to manage your routes.